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| [March 15, 2021] |
NEW YORK and REDWOOD CITY, Calif., March 15, 2021 /PRNewswire/ -- Major League Soccer's esports league, eMLS, and Electronic Arts (NASDAQ: EA), today revealed the full details for the 2021 eMLS Cup presented by Coca-Cola. On March 20-21, the top EA SPORTS™ FIFA players in North America will compete for a league record $40,000 eMLS prize pool. Throughout this week, fans will also have an opportunity to purchase a new limited-edition eMLS jersey, earn prizes through giveaways, participate in social campaigns, and compete in an amateur competition.
Through eMLS, MLS and EA are able to engage the digitally native and gaming-oriented soccer fanbase during the MLS offseason, sustaining sports engagement through the power of EA SPORTS FIFA. Every two out of three MLS fans reported in a recent survey they regularly play EA SPORTS FIFA and more than 75 percent of MLS fans noted the video game franchise is very important to the enjoyment of the sport. In February, eMLS League Series 2 averaged 45,000 concurrent viewers over the two-day broadcast, which established a new record for the league and a 24 percent uptick in viewership from the same event in 2020.
'eMLS Cup is the culmination of an unbelievable esports season enabling fans to support their favorite Clubs in unique ways, while providing some of the best EA SPORTS FIFA players in the world with a safe and competitive environment,' said Camilo Durana, MLS Senior Vice President of Properties and Events. 'Our commitment to esports, along with the incredible support of our sponsors, has helped us to better serve fans, reach new audiences and showcase the unique role eMLS has in the North American fan experience.'
Taking place on March 20-21, eMLS Cup will crown the best EA SPORTS FIFA player in the league with all competitors hailing from the United States and Canada. Competition will be played exclusively on PlayStation®4 (PS4) with 12 eMLS players competing in a two-day, single-elimination bracket. Eleven eMLS players have qualified to the eMLS Cup bracket through their competitive performances in the first two events of the eMLS season - eMLS League Series 1 and 2 presented by Coca-Cola. The 12th and final spot will be determined as the remaining 16 eMLS competitors compete in a Last Chance Qualifier on March 16-17. In addition to cash prizing and a trophy, the top three eMLS Cup competitors will qualify directly to the EA SPORTS FIFA 21 Global Series North America Playoffs.
'Major League Soccer continues to accelerate esports growth with a progressive and innovative approach to the fan experience,' said Brent Koning, Group Director & Commissioner, FIFA Competitive Gaming. 'The eMLS Cup will demonstrate again how MLS and its clubs are inextricably woven into the fabric of soccer and esports fandom.'
The 2021 eMLS Cup schedule will be as follows (all times in EST):
Saturday, March 20 (Opening Rounds)
3:20 - Phil 'PhilB' Balke (TOR) vs LCQ Winner
4:00 - Guillermo 'Kid M3mito' Trevino (CHI) vs Cormac 'Doolsta' Dooley (NSC)
5:00 - Alexander 'Alekzandur' Betancourt (SKC) vs Gordon 'Fiddle' Thornsberry (CIN)
7:00 - QF 1 - George 'Adamou' Adamou (NYRB) vs Kid M3mito OR Doolsta
8:00 - QF 2 - Christopher 'Didychrislito' Holly (NYCFC) vs PhilB OR LCQ Winner
Sunday, March 21 (Quarterfinals – Final)
3:20 - QF 3 - Mohamed 'KingCJ' Diop (DCU) vs Cisseszn OR Godfather
4:00 - QF 4 - John 'xbLeU' Garcia (AFC) vs Alekzandur OR Fiddle
5:00 - SF 1 - Winner QF 1 vs Winner QF 3
6:00 - SF 2 - Winner QF 2 vs Winner QF 4
7:00 - eMLS Cup Final - Winner SF 1 vs Winner SF 2
In celebration of eMLS Cup, eMLS today debuted a limited-edition eMLS Cup jersey, developed in collaboration with adidas, which is now available for purchase on www.mlsstore.com. Net proceeds from jersey sales will benefit Special Olympics. Additionally, eMLS produced two eMLS Player Profiles presented by Pringles to highlight some of the eMLS players and their unique stories, airing on eMLS owned and operated channels.
Fans and players alike will also have an opportunity to take to the virtual pitch in the EA SPORTS FIFA 21 PS4™ Tournament: eMLS Fan Challenge, where the top 64 EA SPORTS FIFA players will each walk away with prizing, and the grand prize winner will receive a PlayStation®5 console. In anticipation of eMLS Cup and MLS season return, eMLS and Coca-Cola are also teaming up for the 'Sip & Scan' sweepstakes, where fans can grab a Coke and scan the can for a chance to win MLS gear, Coca-Cola prizes, eMLS Cup jerseys, and more.
In addition to experiencing record viewership growth, this 2021 eMLS season has a record 27 MLS Clubs represented, with two new Clubs joining this year — Inter Miami CF and St. Louis CITY SC. In its inaugural season back in 2018, eMLS launched with 19 Clubs. MLS expansion Clubs, like Austin FC and St. Louis CITY SC, opted to join eMLS and compete virtually before even kicking off their first game in MLS.
The official partners of eMLS that will be integrated throughout 2021 eMLS Cup are Coca-Cola, PlayStation®, Cheez-It® & Pringles®, SCUF Gaming, and JLab.
For more information on the 2021 eMLS Cup and competitors, please visit https://www.mlssoccer.com/esports/emls. And be sure to tune into eMLS Cup on March 20-21 on the official MLS Twitch, YouTube, Twitter, and Facebook pages.
About eMLS:
eMLS is the esports and gaming property of Major League Soccer. Built around the EA SPORTS™ FIFA franchise, its goal is to utilize gaming to reach global audiences, raise the profile of MLS, and grow its next generation of fans. eMLS has grown from 19 MLS Clubs in 2018 to 27 Clubs participating in the upcoming 2021 season. In addition to its core competitive season, eMLS also executes casual gaming programs like the eMLS Tournament Special presented by Coca-Cola and PlayStation which was a five episode, 2 vs. 2 FIFA 20 tournament, teaming up MLS first team players with eMLS players, that aired on FS1 and FOX Deportes. For more information, visit www.mlssoccer.com/eMLS.
'PlayStation' and 'PS4' are registered trademarks or trademarks of Sony Interactive Entertainment Inc.
About Electronic Arts:
Electronic Arts (NASDAQ: EA) is a global leader in digital interactive entertainment. The company develops and delivers games, content and online services for Internet-connected consoles, mobile devices and personal computers.
In fiscal year 2020, EA posted GAAP net revenue of $5.5 billion. Headquartered in Redwood City, California, EA is recognized for a portfolio of critically acclaimed, high-quality brands such as EA SPORTS™ FIFA, Battlefield™, Apex Legends™, The Sims™, Madden NFL, Need for Speed™, Titanfall™ and Plants vs. Zombies™. More information about EA is available at www.ea.com/news.
EA SPORTS, Battlefield, Apex Legends, The Sims, Need for Speed, Titanfall and Plants vs. Zombies are trademarks of Electronic Arts Inc. Madden, FIFA and the NFL are property of their respective owners and used with permission.
Contact:
Angela Alfano
MLS PR
Angela.Alfano@MLSsoccer.com
646-682-5313
View original content to download multimedia:http://www.prnewswire.com/news-releases/2021-emls-cup-presented-by-coca-cola-to-kickoff-march-20-21-301247537.html
SOURCE Major League Soccer
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Our application is open through October 31, 2021, at 5pm Eastern.
Click here to download a PDF document outlining the application and selection process. Questions? Email scholars@coca-cola.com.
The Coca-Cola Scholars Foundation supports more than 1,400 exceptional college students each year, with annual scholarships of $3.55 million awarded through 3 nationally recognized programs.
The Coca-Cola Scholars Program Scholarship
High school seniors, apply here! The application will be open until October 31, 2021, at 5pm Eastern.
Register for a live webinar to learn more about the application process. View the webinar slides here.
Eligibility Requirements
Applicants must be:
- Current high school (or home-schooled) student attending a school in the U.S. (or select DoD schools) who will graduate during the 2021-2022 academic school year
- U.S. Citizens, U.S. Nationals, U.S. Permanent Residents, Refugees, Asylees, Cuban-Haitian Entrants, or Humanitarian Parolees - based on the guidelines utilized by U.S. Department of Education for Federal Financial Aid eligibility
- Expecting to receive high school diploma during current academic year
- Planning to pursue a degree at an accredited U.S. post-secondary institution
- Able to verify a minimum overall B/3.0 GPA in high school coursework
Applicants may not be:
- Children or grandchildren of current employees, officers, or owners of Coca-Cola bottling companies, The Coca-Cola Company, Company divisions, or subsidiaries.
- Children or grandchildren of former employees who are currently receiving retirement benefits based on their previous employment with Coca-Cola bottling companies, The Coca-Cola Company, Company divisions, or subsidiaries.
- International students (with the exception of students at DoD schools)
- High school graduates
- Temporary residents
Meet a Coca-Cola Scholar
He's cultivating empathy and delivering hope for LGBTQ students through his nonprofit, Hope in a Box.
The Coca-Cola Community College Academic Team
The Coca-Cola Scholars Foundation proudly supports two-year colleges through the Coca-Cola Community College Academic Team Program, administered by Phi Theta Kappa.The Program awards 200 stipends (up to $237,500) annually across four tiers of recipients in varying amounts:
- 50 New Century Gold Scholars are awarded $1,500
- 50 Silver Scholars are awarded $1,250
- 50 Bronze Scholars are awarded $1,000.
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Coca-Cola Leaders of Promise
Coca-Cola Leaders of Promise is Phi Theta Kappa’s first scholarship program available to its members to be used during the time they are enrolled in community colleges. 200 scholarships of $1,000 each will be awarded based on applications submitted by members.
Get application details atwww.ptk.org.
Resources
The Coca-Cola Scholars Foundation is committed to aiding as many students as we can. However, due to the large number of applications and our limited resources, we are able to award only a small percentage of students scholarships. To aid in the quest for financial aid, we’re happy to share the following list of scholarship resources.
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Please note the deadlines and eligibility requirements found at each site. We wish all students the best as they endeavor to continue their educations.
General Information
- FinAid – Links to scholarships, grants, loans, and graduate aid.
- StudentAid.gov – Information from the U.S. Department of Education on preparing for and funding education beyond high school.
- College Affordability Guide – This site’s mission is to provide clear, correct info and advice on the many options students have to reduce the cost of their degree, and to offer a fresh analysis of which colleges are doing the most to make high-quality education affordable.
How-To Programs and Books
The Scholarship Workshop– Scholarship information from an award-winning author and scholarship winner.
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The Scholarship Academy – Offers curriculum to help students identify tailored scholarship options and build solid scholarship profile.
Search Engines and Scholarship Programs
- Going Merry - A free, one-stop scholarships platform. It matches you with scholarships and then helps you apply directly. It has both local and national scholarships and you can bulk-apply for multiple scholarships, which share similar essay prompts, using one application.
- Scholar Snapp - A free, simple to use data standard that allows students to reuse their application information - including contact information, essays, transcripts, etc. - from one scholarship application to another thereby streamlining the college scholarship application process.
- Scholly – A mobile app that provides students with a fast and simple way to find scholarships for college. (Created by Christopher Gray, a Coca-Cola Scholar!)
- Peerlift - Proven scholarships, internships, summer programs, and more gathered by fellow students like you. (Founded by a team of 2017 Coca-Cola Scholars!) Learn more about the creation of Peerlift.
- Fastweb – Create a profile and let fastweb do the research on scholarships, internships colleges and more for you.
- CashCourse – Information that helps college students stay financially informed.
- Common Knowledge Scholarship Foundation – Educational and scholarship opportunities for students of all levels.
- Cappex – A free website where you can learn which colleges want you, before you apply and learn about more than $11 billion in merit aid scholarships.
- Scholarships.com– A free college scholarship search and financial aid information.
- Scholarship America – Provides information and resources for your scholarship search.
- KnowHow2GO – Complete information on college prep, whether in middle school or seniors.
- HS Finder (Hispanic Scholarship Fund)– Scholarship information for Latino students.
- Thurgood Marshall College Fund – Provides scholarships, programmatic and capacity building support to the 47 public Historically Black Colleges and Universities (HBCUs).
- Gates Millennium Scholars – Provides outstanding low income African American, American Indian/Alaska Native, Asian Pacific Islander American, and Hispanic American students with an opportunity to complete an undergraduate college education in any discipline they choose.
- Asian & Pacific Islander American Scholarship Fund– The nation’s largest non-profit organization devoted to providing college scholarships for Asian Americans and Pacific Islanders (AAPI).
- American Indian College Fund – Provides Native American students with scholarships and financial support for the nation’s 33 accredited tribal colleges and universities.
- Dell Scholars Program – Recognizes academic potential and determination in students that have a definite need for financial assistance.
- UNCF– Awards 10,000 students each year through 400 scholarship and internship programs so that students from low- and moderate-income families can afford college tuition, books and room and board.
- Chegg – A place to connect with scholarships and learn about colleges.
- Reagan Foundation Scholarships - Scholarship opportunities for outstanding student leaders.
- Goizueta Legacy Scholarship - Provides scholarships for the children of Coca-Cola employees.
- American Indian Graduate Center & AIGCS - The largest scholarship providers to Native students in the United States, awarding $15 million in scholarships annually and more than $200 million since inception. For almost 50 years, AIGC has funded students pursing undergraduate, graduate, and professional degrees in any field of study at any accredited institution of choice, working with over 500 tribes in all 50 states.
- The NSHSS Foundation - The NSHSS Foundation fosters the growth of students pursuing the STEAM (science, technology, engineering, arts, and math), business, economics, public policy, and environmental science and sustainability fields. Through special programs, including the NSHSS Honor Society, the NSHSS Foundation connects young scholars with additional opportunities to advance their education, personal growth and career interests.
- The College Board Opportunity Scholarships - The program guides juniors and seniors through the college planning process and offers the chance to earn scholarships, from $500 to $40,000, for every action that students complete.